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Mar 2025 Call to action Content Design

Call to action changed to "See all apps" from "See all features"

Call to action removed: "See all apps & integrations"

Page copy cut by ~6%

Small visual change

Passages before

277

Passages after

263

Removed

18

Added

4

The captures, side by side

Before · February 2025

kit.com homepage in February 2025
Archived screenshot

Extracted page copy (markdown)

[Kit](/)

Features

Use Cases

Resources

[Pricing](/pricing)

[Log in](https://app.kit.com/users/login)[Start free
trial](https://app.kit.com/users/signup?plan=1k)

# For creators who mean business

Kit ([formerly ConvertKit](/resources/blog/convertkit-is-now-kit)) is the
**email-first operating system** for creators building a valuable business

[Start free trial](https://app.kit.com/users/signup?plan=1k)

No credit card required

![Nisha
Vora](https://media.kit.com/images/pages/home/nisha-hero-card.jpg?fit=crop&q=80&crop=center&fm=webp&w=387&h=480)![Nisha
Vora](https://media.kit.com/images/pages/home/nisha-hero-card.jpg?fit=crop&q=80&crop=faces%2Ctop&fm=webp)![Nisha
Vora](https://media.kit.com/images/pages/home/nisha-hero-card.jpg?fm=webp)

### Nisha  Vora

YouTuber & Food Blogger

![James
Clear](https://media.kit.com/images/pages/home/james-hero-card.jpg?fit=crop&q=80&crop=left&fm=webp&w=387&h=480)![James
Clear](https://media.kit.com/images/pages/home/james-hero-card.jpg?fit=crop&q=80&crop=faces%2Ctop&fm=webp)![James
Clear](https://media.kit.com/images/pages/home/james-hero-card.jpg?fm=webp)

### James  Clear

#1 NYT Bestselling Author

![Lil
Jon](https://media.kit.com/images/pages/home/lil-jon-hero-card.jpg?fit=crop&q=80&crop=center&fm=webp&w=387&h=480)![Lil
Jon](https://media.kit.com/images/pages/home/lil-jon-hero-card.jpg?fit=crop&q=80&crop=faces%2Ctop&fm=webp)![Lil
Jon](https://media.kit.com/images/pages/home/lil-jon-hero-card.jpg?fm=webp)

### Lil Jon

Grammy Winning Entertainer

## Build a businesswith purpose.

**You're in the business of so much more than just the money you make.** You
value your time, your freedom, your energy, the relationship with your audience,
and the impact you have on their lives. We do too.

Kit helps you foster deeper connections to build a business with purpose that's
profitable *and* sustainable—a valuable business.

![Nicole
Walters](https://media.kit.com/images/pages/home/carousel/nicole-walters.png?fm=webp&q=75)

Nicole Walters

New York Times bestselling author, Emmy nominated producer, and CEO

![Tim
Ferriss](https://media.kit.com/images/pages/home/carousel/tim-ferris.png?fm=webp&q=75)

Tim Ferriss

Five-time New York Times bestselling author, podcast host

![Mandy
Moore](https://media.kit.com/images/pages/home/carousel/mandy-moore.png?fm=webp&q=75)

Mandy Moore

Emmy-, Grammy-, and Golden Globe-nominated actress, singer, and songwriter

![Pat
Flynn](https://media.kit.com/images/pages/home/carousel/pat-flynn.png?fm=webp&q=75)

Pat Flynn

Entrepreneur, YouTuber, and podcast host

![Gillian
Perkins](https://media.kit.com/images/pages/home/carousel/gillian-perkins.png?fm=webp&q=75)

Gillian Perkins

Entrepreneur and digital marketing expert with 35M+ views on YouTube

![Ali
Abdaal](https://media.kit.com/images/pages/home/carousel/ali-abdaal.png?fm=webp&q=75)

Ali Abdaal

Ex-doctor turned Productivity Expert, YouTuber, bestselling author, and
entrepreneur

![Lil
Jon](https://media.kit.com/images/pages/home/carousel/lil-jon.png?fm=webp&q=75)

Lil Jon

Grammy winning entertainer, producer, and DJ. Founder of Wellness Wednesday

![Rachel
Rodgers](https://media.kit.com/images/pages/home/carousel/rachel-rodgers.png?fm=webp&q=75)

Rachel Rodgers

Angel investor, CEO & Founder of Hello Seven

![Mark
Manson](https://media.kit.com/images/pages/home/carousel/mark-manson.png?fm=webp&q=75)

Mark Manson

Three-time #1 New York Times bestselling author

![Andrew
Huberman](https://media.kit.com/images/pages/home/carousel/andrew-huberman.png?fm=webp&q=75)

Andrew Huberman

Professor of Neurobiology & Ophthalmology at Stanford, and podcast host

![Lindsey
Stirling](https://media.kit.com/images/pages/home/carousel/linsey-stirling.png?fm=webp&q=75)

Lindsey Stirling

Violinist, dancer, and award-winning songwriter

![Tomi
Adeyemi](https://media.kit.com/images/pages/home/carousel/tomi-adeyemi.png?fm=webp&q=75)

Tomi Adeyemi

Time 100 most influential people, #1 New York Times bestselling novelist

![Leon
Bridges](https://media.kit.com/images/pages/home/carousel/leon-bridges.png?fm=webp&q=75)

Leon Bridges

Grammy Award winning singer & songwriter

![Courtland
Allen](https://media.kit.com/images/pages/home/carousel/courtland-allen.png?fm=webp&q=75)

Courtland Allen

Y Combinator alum, full-stack web developer, and Founder of Indie Hackers

![Ryan
Holiday](https://media.kit.com/images/pages/home/carousel/ryan-holiday.png?fm=webp&q=75)

Ryan Holiday

#1 New York Times bestselling author, podcast host

![Codie
Sanchez](https://media.kit.com/images/pages/home/carousel/codie-sanchez.png?fm=webp&q=75)

Codie Sanchez

CEO of Contrarian Thinking

![James
Clear](https://media.kit.com/images/pages/home/carousel/james-clear.png?fm=webp&q=75)

James Clear

Author of #1 New York Times bestseller, Atomic Habits

![Shannon
Wild](https://media.kit.com/images/pages/home/carousel/shannon-wild.png?fm=webp&q=75)

Shannon Wild

National Geographic wildlife photographer and filmmaker

![Lindsay
Ostrom](https://media.kit.com/images/pages/home/carousel/lindsay-ostrom.png?fm=webp&q=75)

Lindsay Ostrom

Creator of food blog Pinch of Yum

![Sahil
Bloom](https://media.kit.com/images/pages/home/carousel/sahil-bloom.png?fm=webp&q=75)

Sahil Bloom

Entrepreneur, investor, and newsletter writer with 800K+ subscribers

![Tim
McGraw](https://media.kit.com/images/pages/home/carousel/tim-mcgraw.png?fm=webp&q=75)

Tim McGraw

Grammy award-winning singer and songwriter

![Susan
Cain](https://media.kit.com/images/pages/home/carousel/susan-cain.png?fm=webp&q=75)

Susan Cain

#1 New York Times bestselling author, and speaker

![Chris
Guillebeau](https://media.kit.com/images/pages/home/carousel/chris-guillebeau.png?fm=webp&q=75)

Chris Guillebeau

New York Times bestselling author, traveler

![Katie
Wells](https://media.kit.com/images/pages/home/carousel/katie-wells.png?fm=webp&q=75)

Katie Wells

Bestselling author, podcast host, and founder of Wellness Mama

![Neil
Patel](https://media.kit.com/images/pages/home/carousel/neil-patel.png?fm=webp&q=75)

Neil Patel

Top 10 marketer by Forbes, New York Times bestselling author

![Nisha
Vora](https://media.kit.com/images/pages/home/carousel/nisha-vora.png?fm=webp&q=75)

Nisha Vora

Vegan cookbook author, YouTuber with 1M+ subscribers

![Shane
Parrish](https://media.kit.com/images/pages/home/carousel/shane-parrish.png?fm=webp&q=75)

Shane Parrish

New York Times bestselling author, and newsletter writer

![Maya
Krampf](https://media.kit.com/images/pages/home/carousel/maya-krampf.png?fm=webp&q=75)

Maya Krampf

Bestselling author, founder of food blog Wholesome Yum

![Nicole
Walters](https://media.kit.com/images/pages/home/carousel/nicole-walters.png?fm=webp&q=75)

Nicole Walters

New York Times bestselling author, Emmy nominated producer, and CEO

![Tim
Ferriss](https://media.kit.com/images/pages/home/carousel/tim-ferris.png?fm=webp&q=75)

Tim Ferriss

Five-time New York Times bestselling author, podcast host

![Mandy
Moore](https://media.kit.com/images/pages/home/carousel/mandy-moore.png?fm=webp&q=75)

Mandy Moore

Emmy-, Grammy-, and Golden Globe-nominated actress, singer, and songwriter

![Pat
Flynn](https://media.kit.com/images/pages/home/carousel/pat-flynn.png?fm=webp&q=75)

Pat Flynn

Entrepreneur, YouTuber, and podcast host

![Gillian
Perkins](https://media.kit.com/images/pages/home/carousel/gillian-perkins.png?fm=webp&q=75)

Gillian Perkins

Entrepreneur and digital marketing expert with 35M+ views on YouTube

![Ali
Abdaal](https://media.kit.com/images/pages/home/carousel/ali-abdaal.png?fm=webp&q=75)

Ali Abdaal

Ex-doctor turned Productivity Expert, YouTuber, bestselling author, and
entrepreneur

![Lil
Jon](https://media.kit.com/images/pages/home/carousel/lil-jon.png?fm=webp&q=75)

Lil Jon

Grammy winning entertainer, producer, and DJ. Founder of Wellness Wednesday

![Rachel
Rodgers](https://media.kit.com/images/pages/home/carousel/rachel-rodgers.png?fm=webp&q=75)

Rachel Rodgers

Angel investor, CEO & Founder of Hello Seven

![Mark
Manson](https://media.kit.com/images/pages/home/carousel/mark-manson.png?fm=webp&q=75)

Mark Manson

Three-time #1 New York Times bestselling author

![Andrew
Huberman](https://media.kit.com/images/pages/home/carousel/andrew-huberman.png?fm=webp&q=75)

Andrew Huberman

Professor of Neurobiology & Ophthalmology at Stanford, and podcast host

![Lindsey
Stirling](https://media.kit.com/images/pages/home/carousel/linsey-stirling.png?fm=webp&q=75)

Lindsey Stirling

Violinist, dancer, and award-winning songwriter

![Tomi
Adeyemi](https://media.kit.com/images/pages/home/carousel/tomi-adeyemi.png?fm=webp&q=75)

Tomi Adeyemi

Time 100 most influential people, #1 New York Times bestselling novelist

![Leon
Bridges](https://media.kit.com/images/pages/home/carousel/leon-bridges.png?fm=webp&q=75)

Leon Bridges

Grammy Award winning singer & songwriter

![Courtland
Allen](https://media.kit.com/images/pages/home/carousel/courtland-allen.png?fm=webp&q=75)

Courtland Allen

Y Combinator alum, full-stack web developer, and Founder of Indie Hackers

![Ryan
Holiday](https://media.kit.com/images/pages/home/carousel/ryan-holiday.png?fm=webp&q=75)

Ryan Holiday

#1 New York Times bestselling author, podcast host

![Codie
Sanchez](https://media.kit.com/images/pages/home/carousel/codie-sanchez.png?fm=webp&q=75)

Codie Sanchez

CEO of Contrarian Thinking

![James
Clear](https://media.kit.com/images/pages/home/carousel/james-clear.png?fm=webp&q=75)

James Clear

Author of #1 New York Times bestseller, Atomic Habits

![Shannon
Wild](https://media.kit.com/images/pages/home/carousel/shannon-wild.png?fm=webp&q=75)

Shannon Wild

National Geographic wildlife photographer and filmmaker

![Lindsay
Ostrom](https://media.kit.com/images/pages/home/carousel/lindsay-ostrom.png?fm=webp&q=75)

Lindsay Ostrom

Creator of food blog Pinch of Yum

![Sahil
Bloom](https://media.kit.com/images/pages/home/carousel/sahil-bloom.png?fm=webp&q=75)

Sahil Bloom

Entrepreneur, investor, and newsletter writer with 800K+ subscribers

![Tim
McGraw](https://media.kit.com/images/pages/home/carousel/tim-mcgraw.png?fm=webp&q=75)

Tim McGraw

Grammy award-winning singer and songwriter

![Susan
Cain](https://media.kit.com/images/pages/home/carousel/susan-cain.png?fm=webp&q=75)

Susan Cain

#1 New York Times bestselling author, and speaker

![Chris
Guillebeau](https://media.kit.com/images/pages/home/carousel/chris-guillebeau.png?fm=webp&q=75)

Chris Guillebeau

New York Times bestselling author, traveler

![Katie
Wells](https://media.kit.com/images/pages/home/carousel/katie-wells.png?fm=webp&q=75)

Katie Wells

Bestselling author, podcast host, and founder of Wellness Mama

![Neil
Patel](https://media.kit.com/images/pages/home/carousel/neil-patel.png?fm=webp&q=75)

Neil Patel

Top 10 marketer by Forbes, New York Times bestselling author

![Nisha
Vora](https://media.kit.com/images/pages/home/carousel/nisha-vora.png?fm=webp&q=75)

Nisha Vora

Vegan cookbook author, YouTuber with 1M+ subscribers

![Shane
Parrish](https://media.kit.com/images/pages/home/carousel/shane-parrish.png?fm=webp&q=75)

Shane Parrish

New York Times bestselling author, and newsletter writer

![Maya
Krampf](https://media.kit.com/images/pages/home/carousel/maya-krampf.png?fm=webp&q=75)

Maya Krampf

Bestselling author, founder of food blog Wholesome Yum

## Your email-first operating system at a glance

![Your email-first operating system at a
glance](https://media.kit.com/images/illustrations/kit/kit-os-hero-illustration.png?fm=webp)

Email editor

Make every email unique.

Recommendations

Let other creators grow your list.

Visual Automations

Automate journeys. Free up time.

Tags & Segments

One list. Limitless possibilities.

Sell products

Open your own digital store.

Creator Profile

Mini website. Maximum impact.

And that barely scratches the surface.

[See all features](/features)

Grow with Kit

### Lauren used social media and Kit to grow her email list from 500 to 25,000

**Lauren turned her large social following into a sustainable business** by
offering high-quality, free content and turning casual followers into loyal
fans.

[Start free trial](https://app.kit.com/users/signup?plan=1k)

No credit card required

![Lauren
Kay](https://media.kit.com/images/pages/home/image-lauren-silo.png?fm=webp)

Lauren Kay

Writing guide & author

“I'm constantly telling people about Kit. Even if it's a small list. You can
have an entire business with 100 email subscribers if they're the right ones.”

Lauren's Creator Profile on Kit![Lauren’s Creator Profile on
Kit](https://media.kit.com/images/pages/home/lauren-creator-profile-image@2x.jpg?fm=webp&q=80&fit=max)

## What's in Lauren's Kit?

- Creator Profile
- Forms
- Automations
- Newsletters

## 25,000+

subscribers learning about becoming published authors

## 7 years

sharing insider secrets of the book industry

## Revenue breakdown

- 75%Editing agency

- 25%Online course

Editing agency: 75%

Online course: 25%

I wouldn't have a business without Kit.

![Lauren
Kay](https://media.kit.com/images/pages/home/homepage-testimonial-lauren.png?q=75&fm=webp&auto=format)

Lauren Kay

Author & writing guide

Launch With Kit

### Nisha used Kit to launch her New York Times bestselling cookbook

**Nisha quadrupled her email subs to 100,000** using landing pages with her
YouTube videos to provide valuable, free content—leading to a large, loyal
fanbase to launch her cookbook.

[Start free trial](https://app.kit.com/users/signup?plan=1k)

No credit card required

![Nisha
Vora](https://media.kit.com/images/pages/home/image-nisha-silo.png?fm=webp)

Nisha Vora

Food blogger & YouTuber

“When I first announced the book on Instagram, it had a little bump in
pre-order numbers, but when I sent an email to my list using Kit—that's when
we started to see some real movement.”

Nisha's paid newsletter![Nisha’s paid
newsletter](https://media.kit.com/images/pages/home/nisha-paid-newsletter@2x.jpg?fm=webp&q=80&fit=max)

## What's in Nisha's Kit?

- Landing pages
- Automations
- Tags
- Audience segments
- Newsletters

## 100,000+

subscribers becoming better plant-based cooks

## 6 years

writing a love letter to vegan cooking

## Revenue breakdown

- 49%Digital products

- 37%Blog display ads

- 8%YouTube ads

- 6%Book sales

Digital products: 49%

Blog display ads: 37%

YouTube ads: 8%

Book sales: 6%

Adding a freebie and Kit landing pages to our YouTube videos helped us add
100,000 subscribers to our email list.

![Nisha
Vora](https://media.kit.com/images/pages/home/homepage-testimonial-nisha.png?q=75&fm=webp&auto=format)

Nisha Vora

Food blogger & YouTuber

Scale with Kit

### Justin used automations to earn $1.5 million in 6 days on a course launch

Justin surveys his audience to find out their customer journey stage. Based on
their answers, **he tags and segments them to automatically send personalized
content focused on their challenges**.

[Start free trial](https://app.kit.com/users/signup?plan=1k)

No credit card required

![Justin
Welsh](https://media.kit.com/images/pages/home/image-justin-silo.png?fm=webp)

Justin Welsh

LinkedIn creator & entrepreneur

“Kit gets complex automations and understands personalization and
customization, allowing me to tell the right story to the right person so
they're more likely to buy.”

Justin's product tags Automation![Justin's product tags
Automation](https://media.kit.com/images/pages/home/justins-automation.png?fm=webp&q=80&fit=max)

## What's in Justin's Kit?

- Recommendations
- Automations
- Tags
- Audience segments
- Newsletters

## 200,000+

subscribers scaling their one-person business

## 6 years

helping solopreneurs define and find their own freedom

## Revenue breakdown

- 70%Courses

- 15%Subscriptions

- 10%Sponsorships

- 5%Coaching

Courses: 70%

Subscriptions: 15%

Sponsorships: 10%

Coaching: 5%

Kit's Recommendations have been one of the easiest ways to grow my business.

![Justin
Welsh](https://media.kit.com/images/pages/home/simple-quote-image-justin.png?q=75&fm=webp&auto=format)

Justin Welsh

LinkedIn creator & entrepreneur

## Your email-first operating system at a glance

![Your email-first operating system at a
glance](https://media.kit.com/images/illustrations/kit/kit-os-hero-illustration.png?fm=webp)

Email editor

Make every email unique.

Recommendations

Let other creators grow your list.

Visual Automations

Automate journeys. Free up time.

Tags & Segments

One list. Limitless possibilities.

Sell products

Open your own digital store.

Creator Profile

Mini website. Maximum impact.

And that barely scratches the surface.

[See all features](/features)

## All your favorite apps working together

With integrations with platforms like Squarespace and Patreon, **plus a
dedicated app store** where developers create custom solutions for Kit creators,
you have everything you need to run your business smoothly—no need to jump
between tools.

[See all apps & integrations](/features/integrations)

Patreon

Memberships & courses

Shopify

e-Commerce

Mighty

Memberships & courses

Zapier

Automations & workflows

![Jay
Clouse](https://media.kit.com/images/pages/home/image-jay-silo.png?q=45&fit=crop&crop=faces%2Cedges&fm=webp&auto=format)

If you're trying to tie audience growth, revenue growth, and email together, Kit
is the best way for you to build that flywheel for your creator business.

Jay Clouse

Creator coach, founder of Creator Science

![Illustration](https://media.kit.com/images/illustrations/kit/kit-send-hero-illustration.png?fm=webp&q=75)

## Ready. Set. Send.

Kit flexes with you as you grow. **Manage up to 10,000 subscribers for free**,
or upgrade to grow an unlimited list and access all functionality.

[See all plans](/pricing)

![](https://media.kit.com/images/illustrations/kit/kit-migrations-hero-illustration.png?fm=webp&q=75)

# Moving to Kit couldn't be easier

Moving to a new email marketing platform can be daunting. That's why **Kit
offers a free migration service for creators with over 5,000 subscribers on our
paid plans**. Our team handles everything from subscriber lists to automations,
so you have a stress-free move.

[Request migration](/migrations)

## Every email is impactful

Creators who mean business are powered by Kit.

[Start free trial](https://app.kit.com/users/signup?plan=1k)

No credit card required

Kit

[Formerly ConvertKit](/resources/blog/convertkit-is-now-kit)

[Start free trial](https://app.kit.com/users/signup?plan=1k)

No credit card required

GET STARTED

- [Pricing](/pricing)
- [Free migrations](/migrations)
- Watch demo
- [Request a demo](/request-demo)

Use Cases

- [Artists](/use-cases/artists)
- [Authors](/use-cases/authors)
- [Bloggers](/use-cases/bloggers)
- [Coaches](/use-cases/coaches)
- [Course creators](/use-cases/course-memberships)
- [Marketers](/use-cases/marketers)
- [Musicians](/use-cases/musicians)
- [Newsletter creators](/use-cases/newsletter-creators)
- [Podcasters](/use-cases/podcasters)
- [YouTubers](/use-cases/youtubers)

Product

- [Product overview](/features)
- [What's new](https://updates.kit.com/changelog)
- [Mailchimp vs Kit](/compare/mailchimp)
- [ActiveCampaign vs Kit](/compare/activecampaign)
- [Mailerlite vs Kit](/compare/mailerlite)
- [Beehiiv vs Kit](/compare/beehiiv)
- [Substack vs Kit](/compare/substack)
- [Aweber vs Kit](/compare/aweber)
- [Flodesk vs Kit](/compare/flodesk)
- [Compare platforms](/compare)

Features

- [Landing pages](/features/landing-pages)
- [Forms](/features/forms)
- [Recommendations](/features/recommendations)
- [Creator Network](https://creatornetwork.kit.com)
- [Email designer](/features/email-designer)
- [Email marketing](/features/email-marketing)
- [Deliverability](/features/deliverability)
- [Visual automations](/features/automations)
- [Integrations](/features/integrations)
- [Apps](/features/apps)
- [Commerce](/features/commerce)
- [Sponsor Network](/sponsor)
- [Paid recommendations](/features/paid-recommendations)

Resources

- [Blog](/resources)
- [Rebranding in Public](/rebranding-in-public)
- [Email template marketplace](/marketplace)
- [Podcasts](/resources/podcasts)
- [Creator University](/training)
- [Experts](/experts)
- [Get support](/support)
- [Report spam](/report-spam)
- [Knowledge base](https://help.kit.com/en/)
- [Subscribe to our newsletter](https://newsletter.kit.com/)
- [Sitemap](/sitemap)

COMPANY

- [About](/about)
- [Kit Studios](/studios)
- [Press](/news)
- [Careers](/careers)
- [Brand assets](/brand)
- [Affiliate program](/affiliate)
- [ConvertKit is now Kit](/resources/blog/convertkit-is-now-kit)

[YouTube](https://www.youtube.com/@kit-hq)[https://x.com/kit](https://x.com/kit)[Facebook](https://www.facebook.com/kit)[https://www.instagram.com/kit](https://www.instagram.com/kit)[https://www.linkedin.com/company/kit.com](https://www.linkedin.com/company/kit.com)

[Privacy Policy](/privacy)[Terms of
Service](/terms)[GDPR](/gdpr)[Imprint](/imprint)

Kit © 2025

View archived HTML →

After · March 2025

kit.com homepage in March 2025
Archived screenshot

Extracted page copy (markdown)

Your next breakthrough happens in person: Craft + Commerce, June 11-14 in
Boise.[View speakers](/conference)

[Kit](/)

Features

Use Cases

Resources

[Pricing](/pricing)

[Log in](https://app.kit.com/users/login)[Start free
trial](https://app.kit.com/users/signup?plan=1k)

# For creators who mean business

Kit ([formerly ConvertKit](/resources/blog/convertkit-is-now-kit)) is the
**email-first operating system** for creators building a valuable business

[Start free trial](https://app.kit.com/users/signup?plan=1k)

No credit card required

![Nisha
Vora](https://media.kit.com/images/pages/home/nisha-hero-card.jpg?fit=crop&q=80&crop=center&fm=webp&w=387&h=480)![Nisha
Vora](https://media.kit.com/images/pages/home/nisha-hero-card.jpg?fit=crop&q=80&crop=faces%2Ctop&fm=webp)![Nisha
Vora](https://media.kit.com/images/pages/home/nisha-hero-card.jpg?fm=webp)

### Nisha  Vora

YouTuber & Food Blogger

![James
Clear](https://media.kit.com/images/pages/home/james-hero-card.jpg?fit=crop&q=80&crop=left&fm=webp&w=387&h=480)![James
Clear](https://media.kit.com/images/pages/home/james-hero-card.jpg?fit=crop&q=80&crop=faces%2Ctop&fm=webp)![James
Clear](https://media.kit.com/images/pages/home/james-hero-card.jpg?fm=webp)

### James  Clear

#1 NYT Bestselling Author

![Lil
Jon](https://media.kit.com/images/pages/home/lil-jon-hero-card.jpg?fit=crop&q=80&crop=center&fm=webp&w=387&h=480)![Lil
Jon](https://media.kit.com/images/pages/home/lil-jon-hero-card.jpg?fit=crop&q=80&crop=faces%2Ctop&fm=webp)![Lil
Jon](https://media.kit.com/images/pages/home/lil-jon-hero-card.jpg?fm=webp)

### Lil Jon

Grammy Winning Entertainer

## Build a businesswith purpose.

**You're in the business of so much more than just the money you make.** You
value your time, your freedom, your energy, the relationship with your audience,
and the impact you have on their lives. We do too.

Kit helps you foster deeper connections to build a business with purpose that's
profitable *and* sustainable—a valuable business.

![Nicole
Walters](https://media.kit.com/images/pages/home/carousel/nicole-walters.png?fm=webp&q=75)

Nicole Walters

New York Times bestselling author, Emmy nominated producer, and CEO

![Tim
Ferriss](https://media.kit.com/images/pages/home/carousel/tim-ferris.png?fm=webp&q=75)

Tim Ferriss

Five-time New York Times bestselling author, podcast host

![Mandy
Moore](https://media.kit.com/images/pages/home/carousel/mandy-moore.png?fm=webp&q=75)

Mandy Moore

Emmy-, Grammy-, and Golden Globe-nominated actress, singer, and songwriter

![Pat
Flynn](https://media.kit.com/images/pages/home/carousel/pat-flynn.png?fm=webp&q=75)

Pat Flynn

Entrepreneur, YouTuber, and podcast host

![Gillian
Perkins](https://media.kit.com/images/pages/home/carousel/gillian-perkins.png?fm=webp&q=75)

Gillian Perkins

Entrepreneur and digital marketing expert with 35M+ views on YouTube

![Ali
Abdaal](https://media.kit.com/images/pages/home/carousel/ali-abdaal.png?fm=webp&q=75)

Ali Abdaal

Ex-doctor turned Productivity Expert, YouTuber, bestselling author, and
entrepreneur

![Lil
Jon](https://media.kit.com/images/pages/home/carousel/lil-jon.png?fm=webp&q=75)

Lil Jon

Grammy winning entertainer, producer, and DJ. Founder of Wellness Wednesday

![Rachel
Rodgers](https://media.kit.com/images/pages/home/carousel/rachel-rodgers.png?fm=webp&q=75)

Rachel Rodgers

Angel investor, CEO & Founder of Hello Seven

![Mark
Manson](https://media.kit.com/images/pages/home/carousel/mark-manson.png?fm=webp&q=75)

Mark Manson

Three-time #1 New York Times bestselling author

![Andrew
Huberman](https://media.kit.com/images/pages/home/carousel/andrew-huberman.png?fm=webp&q=75)

Andrew Huberman

Professor of Neurobiology & Ophthalmology at Stanford, and podcast host

![Lindsey
Stirling](https://media.kit.com/images/pages/home/carousel/linsey-stirling.png?fm=webp&q=75)

Lindsey Stirling

Violinist, dancer, and award-winning songwriter

![Tomi
Adeyemi](https://media.kit.com/images/pages/home/carousel/tomi-adeyemi.png?fm=webp&q=75)

Tomi Adeyemi

Time 100 most influential people, #1 New York Times bestselling novelist

![Leon
Bridges](https://media.kit.com/images/pages/home/carousel/leon-bridges.png?fm=webp&q=75)

Leon Bridges

Grammy Award winning singer & songwriter

![Courtland
Allen](https://media.kit.com/images/pages/home/carousel/courtland-allen.png?fm=webp&q=75)

Courtland Allen

Y Combinator alum, full-stack web developer, and Founder of Indie Hackers

![Ryan
Holiday](https://media.kit.com/images/pages/home/carousel/ryan-holiday.png?fm=webp&q=75)

Ryan Holiday

#1 New York Times bestselling author, podcast host

![Codie
Sanchez](https://media.kit.com/images/pages/home/carousel/codie-sanchez.png?fm=webp&q=75)

Codie Sanchez

CEO of Contrarian Thinking

![James
Clear](https://media.kit.com/images/pages/home/carousel/james-clear.png?fm=webp&q=75)

James Clear

Author of #1 New York Times bestseller, Atomic Habits

![Shannon
Wild](https://media.kit.com/images/pages/home/carousel/shannon-wild.png?fm=webp&q=75)

Shannon Wild

National Geographic wildlife photographer and filmmaker

![Lindsay
Ostrom](https://media.kit.com/images/pages/home/carousel/lindsay-ostrom.png?fm=webp&q=75)

Lindsay Ostrom

Creator of food blog Pinch of Yum

![Sahil
Bloom](https://media.kit.com/images/pages/home/carousel/sahil-bloom.png?fm=webp&q=75)

Sahil Bloom

Entrepreneur, investor, and newsletter writer with 800K+ subscribers

![Tim
McGraw](https://media.kit.com/images/pages/home/carousel/tim-mcgraw.png?fm=webp&q=75)

Tim McGraw

Grammy award-winning singer and songwriter

![Susan
Cain](https://media.kit.com/images/pages/home/carousel/susan-cain.png?fm=webp&q=75)

Susan Cain

#1 New York Times bestselling author, and speaker

![Chris
Guillebeau](https://media.kit.com/images/pages/home/carousel/chris-guillebeau.png?fm=webp&q=75)

Chris Guillebeau

New York Times bestselling author, traveler

![Katie
Wells](https://media.kit.com/images/pages/home/carousel/katie-wells.png?fm=webp&q=75)

Katie Wells

Bestselling author, podcast host, and founder of Wellness Mama

![Neil
Patel](https://media.kit.com/images/pages/home/carousel/neil-patel.png?fm=webp&q=75)

Neil Patel

Top 10 marketer by Forbes, New York Times bestselling author

![Nisha
Vora](https://media.kit.com/images/pages/home/carousel/nisha-vora.png?fm=webp&q=75)

Nisha Vora

Vegan cookbook author, YouTuber with 1M+ subscribers

![Shane
Parrish](https://media.kit.com/images/pages/home/carousel/shane-parrish.png?fm=webp&q=75)

Shane Parrish

New York Times bestselling author, and newsletter writer

![Maya
Krampf](https://media.kit.com/images/pages/home/carousel/maya-krampf.png?fm=webp&q=75)

Maya Krampf

Bestselling author, founder of food blog Wholesome Yum

![Nicole
Walters](https://media.kit.com/images/pages/home/carousel/nicole-walters.png?fm=webp&q=75)

Nicole Walters

New York Times bestselling author, Emmy nominated producer, and CEO

![Tim
Ferriss](https://media.kit.com/images/pages/home/carousel/tim-ferris.png?fm=webp&q=75)

Tim Ferriss

Five-time New York Times bestselling author, podcast host

![Mandy
Moore](https://media.kit.com/images/pages/home/carousel/mandy-moore.png?fm=webp&q=75)

Mandy Moore

Emmy-, Grammy-, and Golden Globe-nominated actress, singer, and songwriter

![Pat
Flynn](https://media.kit.com/images/pages/home/carousel/pat-flynn.png?fm=webp&q=75)

Pat Flynn

Entrepreneur, YouTuber, and podcast host

![Gillian
Perkins](https://media.kit.com/images/pages/home/carousel/gillian-perkins.png?fm=webp&q=75)

Gillian Perkins

Entrepreneur and digital marketing expert with 35M+ views on YouTube

![Ali
Abdaal](https://media.kit.com/images/pages/home/carousel/ali-abdaal.png?fm=webp&q=75)

Ali Abdaal

Ex-doctor turned Productivity Expert, YouTuber, bestselling author, and
entrepreneur

![Lil
Jon](https://media.kit.com/images/pages/home/carousel/lil-jon.png?fm=webp&q=75)

Lil Jon

Grammy winning entertainer, producer, and DJ. Founder of Wellness Wednesday

![Rachel
Rodgers](https://media.kit.com/images/pages/home/carousel/rachel-rodgers.png?fm=webp&q=75)

Rachel Rodgers

Angel investor, CEO & Founder of Hello Seven

![Mark
Manson](https://media.kit.com/images/pages/home/carousel/mark-manson.png?fm=webp&q=75)

Mark Manson

Three-time #1 New York Times bestselling author

![Andrew
Huberman](https://media.kit.com/images/pages/home/carousel/andrew-huberman.png?fm=webp&q=75)

Andrew Huberman

Professor of Neurobiology & Ophthalmology at Stanford, and podcast host

![Lindsey
Stirling](https://media.kit.com/images/pages/home/carousel/linsey-stirling.png?fm=webp&q=75)

Lindsey Stirling

Violinist, dancer, and award-winning songwriter

![Tomi
Adeyemi](https://media.kit.com/images/pages/home/carousel/tomi-adeyemi.png?fm=webp&q=75)

Tomi Adeyemi

Time 100 most influential people, #1 New York Times bestselling novelist

![Leon
Bridges](https://media.kit.com/images/pages/home/carousel/leon-bridges.png?fm=webp&q=75)

Leon Bridges

Grammy Award winning singer & songwriter

![Courtland
Allen](https://media.kit.com/images/pages/home/carousel/courtland-allen.png?fm=webp&q=75)

Courtland Allen

Y Combinator alum, full-stack web developer, and Founder of Indie Hackers

![Ryan
Holiday](https://media.kit.com/images/pages/home/carousel/ryan-holiday.png?fm=webp&q=75)

Ryan Holiday

#1 New York Times bestselling author, podcast host

![Codie
Sanchez](https://media.kit.com/images/pages/home/carousel/codie-sanchez.png?fm=webp&q=75)

Codie Sanchez

CEO of Contrarian Thinking

![James
Clear](https://media.kit.com/images/pages/home/carousel/james-clear.png?fm=webp&q=75)

James Clear

Author of #1 New York Times bestseller, Atomic Habits

![Shannon
Wild](https://media.kit.com/images/pages/home/carousel/shannon-wild.png?fm=webp&q=75)

Shannon Wild

National Geographic wildlife photographer and filmmaker

![Lindsay
Ostrom](https://media.kit.com/images/pages/home/carousel/lindsay-ostrom.png?fm=webp&q=75)

Lindsay Ostrom

Creator of food blog Pinch of Yum

![Sahil
Bloom](https://media.kit.com/images/pages/home/carousel/sahil-bloom.png?fm=webp&q=75)

Sahil Bloom

Entrepreneur, investor, and newsletter writer with 800K+ subscribers

![Tim
McGraw](https://media.kit.com/images/pages/home/carousel/tim-mcgraw.png?fm=webp&q=75)

Tim McGraw

Grammy award-winning singer and songwriter

![Susan
Cain](https://media.kit.com/images/pages/home/carousel/susan-cain.png?fm=webp&q=75)

Susan Cain

#1 New York Times bestselling author, and speaker

![Chris
Guillebeau](https://media.kit.com/images/pages/home/carousel/chris-guillebeau.png?fm=webp&q=75)

Chris Guillebeau

New York Times bestselling author, traveler

![Katie
Wells](https://media.kit.com/images/pages/home/carousel/katie-wells.png?fm=webp&q=75)

Katie Wells

Bestselling author, podcast host, and founder of Wellness Mama

![Neil
Patel](https://media.kit.com/images/pages/home/carousel/neil-patel.png?fm=webp&q=75)

Neil Patel

Top 10 marketer by Forbes, New York Times bestselling author

![Nisha
Vora](https://media.kit.com/images/pages/home/carousel/nisha-vora.png?fm=webp&q=75)

Nisha Vora

Vegan cookbook author, YouTuber with 1M+ subscribers

![Shane
Parrish](https://media.kit.com/images/pages/home/carousel/shane-parrish.png?fm=webp&q=75)

Shane Parrish

New York Times bestselling author, and newsletter writer

![Maya
Krampf](https://media.kit.com/images/pages/home/carousel/maya-krampf.png?fm=webp&q=75)

Maya Krampf

Bestselling author, founder of food blog Wholesome Yum

Grow with Kit

### Lauren used social media and Kit to grow her email list from 500 to 25,000

**Lauren turned her large social following into a sustainable business** by
offering high-quality, free content and turning casual followers into loyal
fans.

[Start free trial](https://app.kit.com/users/signup?plan=1k)

No credit card required

![Lauren
Kay](https://media.kit.com/images/pages/home/image-lauren-silo.png?fm=webp)

Lauren Kay

Writing guide & author

“I'm constantly telling people about Kit. Even if it's a small list. You can
have an entire business with 100 email subscribers if they're the right ones.”

Lauren's Creator Profile on Kit![Lauren’s Creator Profile on
Kit](https://media.kit.com/images/pages/home/lauren-creator-profile-image@2x.jpg?fm=webp&q=80&fit=max)

## What's in Lauren's Kit?

- Creator Profile
- Forms
- Automations
- Newsletters

## 25,000+

subscribers learning about becoming published authors

## 7 years

sharing insider secrets of the book industry

## Revenue breakdown

- 75%Editing agency

- 25%Online course

Editing agency: 75%

Online course: 25%

I wouldn't have a business without Kit.

![Lauren
Kay](https://media.kit.com/images/pages/home/homepage-testimonial-lauren.png?q=75&fm=webp&auto=format)

Lauren Kay

Author & writing guide

Launch With Kit

### Nisha used Kit to launch her New York Times bestselling cookbook

**Nisha quadrupled her email subs to 100,000** using landing pages with her
YouTube videos to provide valuable, free content—leading to a large, loyal
fanbase to launch her cookbook.

[Start free trial](https://app.kit.com/users/signup?plan=1k)

No credit card required

![Nisha
Vora](https://media.kit.com/images/pages/home/image-nisha-silo.png?fm=webp)

Nisha Vora

Food blogger & YouTuber

“When I first announced the book on Instagram, it had a little bump in
pre-order numbers, but when I sent an email to my list using Kit—that's when
we started to see some real movement.”

Nisha's paid newsletter![Nisha’s paid
newsletter](https://media.kit.com/images/pages/home/nisha-paid-newsletter@2x.jpg?fm=webp&q=80&fit=max)

## What's in Nisha's Kit?

- Landing pages
- Automations
- Tags
- Audience segments
- Newsletters

## 100,000+

subscribers becoming better plant-based cooks

## 6 years

writing a love letter to vegan cooking

## Revenue breakdown

- 49%Digital products

- 37%Blog display ads

- 8%YouTube ads

- 6%Book sales

Digital products: 49%

Blog display ads: 37%

YouTube ads: 8%

Book sales: 6%

Adding a freebie and Kit landing pages to our YouTube videos helped us add
100,000 subscribers to our email list.

![Nisha
Vora](https://media.kit.com/images/pages/home/homepage-testimonial-nisha.png?q=75&fm=webp&auto=format)

Nisha Vora

Food blogger & YouTuber

Scale with Kit

### Justin used automations to earn $1.5 million in 6 days on a course launch

Justin surveys his audience to find out their customer journey stage. Based on
their answers, **he tags and segments them to automatically send personalized
content focused on their challenges**.

[Start free trial](https://app.kit.com/users/signup?plan=1k)

No credit card required

![Justin
Welsh](https://media.kit.com/images/pages/home/image-justin-silo.png?fm=webp)

Justin Welsh

LinkedIn creator & entrepreneur

“Kit gets complex automations and understands personalization and
customization, allowing me to tell the right story to the right person so
they're more likely to buy.”

Justin's product tags Automation![Justin's product tags
Automation](https://media.kit.com/images/pages/home/justins-automation.png?fm=webp&q=80&fit=max)

## What's in Justin's Kit?

- Recommendations
- Automations
- Tags
- Audience segments
- Newsletters

## 200,000+

subscribers scaling their one-person business

## 6 years

helping solopreneurs define and find their own freedom

## Revenue breakdown

- 70%Courses

- 15%Subscriptions

- 10%Sponsorships

- 5%Coaching

Courses: 70%

Subscriptions: 15%

Sponsorships: 10%

Coaching: 5%

Kit's Recommendations have been one of the easiest ways to grow my business.

![Justin
Welsh](https://media.kit.com/images/pages/home/simple-quote-image-justin.png?q=75&fm=webp&auto=format)

Justin Welsh

LinkedIn creator & entrepreneur

## Your email-first operating system at a glance

![Your email-first operating system at a
glance](https://media.kit.com/images/illustrations/kit/kit-os-hero-illustration.png?fm=webp)

Email editor

Make every email unique.

Recommendations

Let other creators grow your list.

Visual Automations

Automate journeys. Free up time.

Tags & Segments

One list. Limitless possibilities.

Sell products

Open your own digital store.

Creator Profile

Mini website. Maximum impact.

And that barely scratches the surface.

[See all features](/features)

## All your favorite apps working together

Connect your favorite tools through the Kit App Store—from Squarespace to
Patreon—and manage your entire creator business all in one place. Our growing
ecosystem of apps lets you **seamlessly integrate the platforms you already
use** while discovering powerful new tools to help your business thrive.

[See all apps](/apps)

Patreon

Memberships & courses

Shopify

e-Commerce

Mighty

Memberships & courses

Zapier

Automations & workflows

![Jay
Clouse](https://media.kit.com/images/pages/home/image-jay-silo.png?q=45&fit=crop&crop=faces%2Cedges&fm=webp&auto=format)

If you're trying to tie audience growth, revenue growth, and email together, Kit
is the best way for you to build that flywheel for your creator business.

Jay Clouse

Creator coach, founder of Creator Science

![Illustration](https://media.kit.com/images/illustrations/kit/kit-send-hero-illustration.png?fm=webp&q=75)

## Ready. Set. Send.

Kit flexes with you as you grow. **Manage up to 10,000 subscribers for free**,
or upgrade to grow an unlimited list and access all functionality.

[See all plans](/pricing)

![](https://media.kit.com/images/illustrations/kit/kit-migrations-hero-illustration.png?fm=webp&q=75)

# Moving to Kit couldn't be easier

Moving to a new email marketing platform can be daunting. That's why **Kit
offers a free migration service for creators with over 5,000 subscribers on our
paid plans**. Our team handles everything from subscriber lists to automations,
so you have a stress-free move.

[Request migration](/migrations)

## Every email is impactful

Creators who mean business are powered by Kit.

[Start free trial](https://app.kit.com/users/signup?plan=1k)

No credit card required

You found me!

Kit

[Formerly ConvertKit](/resources/blog/convertkit-is-now-kit)

[Start free trial](https://app.kit.com/users/signup?plan=1k)

No credit card required

GET STARTED

- [Pricing](/pricing)
- [Free migrations](/migrations)
- Watch demo
- [Request a demo](/request-demo)

Use Cases

- [Artists](/use-cases/artists)
- [Authors](/use-cases/authors)
- [Bloggers](/use-cases/bloggers)
- [Coaches](/use-cases/coaches)
- [Course creators](/use-cases/course-memberships)
- [Marketers](/use-cases/marketers)
- [Musicians](/use-cases/musicians)
- [Newsletter creators](/use-cases/newsletter-creators)
- [Podcasters](/use-cases/podcasters)
- [YouTubers](/use-cases/youtubers)

Product

- [Product overview](/features)
- [What's new](https://updates.kit.com/changelog)
- [Mailchimp vs Kit](/compare/mailchimp)
- [ActiveCampaign vs Kit](/compare/activecampaign)
- [Mailerlite vs Kit](/compare/mailerlite)
- [Beehiiv vs Kit](/compare/beehiiv)
- [Substack vs Kit](/compare/substack)
- [Aweber vs Kit](/compare/aweber)
- [Flodesk vs Kit](/compare/flodesk)
- [Compare platforms](/compare)

Features

- [Landing pages](/features/landing-pages)
- [Forms](/features/forms)
- [Recommendations](/features/recommendations)
- [Creator Network](https://creatornetwork.kit.com)
- [Email designer](/features/email-designer)
- [Email marketing](/features/email-marketing)
- [Deliverability](/features/deliverability)
- [Visual automations](/features/automations)
- [Kit App StoreNew](/apps)
- [Commerce](/features/commerce)
- [Sponsor Network](/sponsor)
- [Paid recommendations](/features/paid-recommendations)

Resources

- [Blog](/resources)
- [Rebranding in Public](/rebranding-in-public)
- [Email template marketplace](/marketplace)
- [Podcasts](/resources/podcasts)
- [Creator University](/training)
- [Experts](/experts)
- [Get support](/support)
- [Report spam](/report-spam)
- [Knowledge base](https://help.kit.com/en/)
- [Subscribe to our newsletter](https://newsletter.kit.com/)
- [Sitemap](/sitemap)

COMPANY

- [About](/about)
- [Kit Studios](/studios)
- [Press](/news)
- [Careers](/careers)
- [Brand assets](/brand)
- [Affiliate program](/affiliate)
- [ConvertKit is now Kit](/resources/blog/convertkit-is-now-kit)

[YouTube](https://www.youtube.com/@kit-hq)[https://x.com/kit](https://x.com/kit)[Facebook](https://www.facebook.com/kit)[https://www.instagram.com/kit](https://www.instagram.com/kit)[https://www.linkedin.com/company/kit.com](https://www.linkedin.com/company/kit.com)

[Privacy Policy](/privacy)[Terms of
Service](/terms)[GDPR](/gdpr)[Imprint](/imprint)

Kit © 2025

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View archived HTML →

Every changed passage

Everything removed and added between the two captures — the complete list the "Call to action changed to "See all apps" from "See all features"" figure is computed from.

− Your email-first operating system at a glance

− Email editor

− Make every email unique.

− Recommendations

− Let other creators grow your list.

− Visual Automations

− Automate journeys.

− Free up time.

− Tags & Segments

− One list.

− Limitless possibilities.

− Sell products

− Open your own digital store.

− Creator Profile

− Mini website.

− Maximum impact.

− And that barely scratches the surface.

− With integrations with platforms like Squarespace and Patreon, **plus a dedicated app store** where developers create custom solutions for Kit creators, you have everything you need to run your business smoothly—no need to jump between tools.

+ Your next breakthrough happens in person: Craft + Commerce, June 11-14 in Boise.View speakers

+ Connect your favorite tools through the Kit App Store—from Squarespace to Patreon—and manage your entire creator business all in one place.

+ Our growing ecosystem of apps lets you **seamlessly integrate the platforms you already use** while discovering powerful new tools to help your business thrive.

+ You found me!