CoGrid

Free competitor tracking for small SaaS teams

Enter a competitor's website URL, and we will email you every two weeks with everything that has changed on their homepage and pricing page.

Completely Free · Unsubscribe anytime

Set it up once. Read it every other week.

STEP 1

Enter a competitor

Tell us your competitor's website URL

STEP 2

Confirm your email

We start tracking immediately, and give you access to our archive of any of their past changes.

STEP 3

Stay aware

Every two weeks, we send you an email with a summary of the changes to their homepage and pricing pages.

Why care about competition?

Ignoring competitors is a risk.

Competitors rarely announce subtle changes, especially when they change their positioning, tweak their pricing. When you ignore competitors, you risk finding out later when a prospect mentions it on a sales call, or your close rate dips and you have no idea why. Most of this information is public, but it's easy to miss, or convenient to ignore.

Obsessing over them is worse.

The other end of the spectrum involves checking competitor sites every morning, reacting to every small change, and letting someone else's roadmap set your priorities. Most changes don't deserve a reaction. The skill is knowing which ones to pay attention to, and which ones to ignore.

Awareness is a cadence, not a habit.

For most small SaaS teams, healthy competitive intelligence looks like a regular rhythm, a filter for significance, and a record you can look back through. You don't need a war room, you just need to reliably find out about the moves that matter, when they happen.

Built for the people who do this on top of everything else.

If you're a product or marketing person who is responsible competitive intelligence alongside a full-time job, or a founder doing it in between everything else, CoGrid does the watching for you, so awareness doesn't depend on your spare time anymore.

Questions, answered

Is it really free?

Yes. One competitor, watched for as long as you want, free. No credit card required. The paid product, launching soon, is for those who want to track their full set of competitors in more detail and depth.

What exactly do you track?

CoGrid regularly archives your competitor's homepage and pricing pages every month, and detects the changes worth knowing about, such as positioning shifts, rewrites or redesigns. Once you confirm your email, it also monitors their pricing page weekly.

What if my competitor doesn't change much?

Then their timeline will be short, and that's the point. A quiet stretch is useful information too. You'll know you haven't missed anything, without spending a minute checking.

Will my competitor know I'm tracking them?

No, we don't disclose who is using our tool to track them. However, they might still find out about CoGrid.

Can I track more than one competitor?

Yes, for now. Just add it as another competitor. Tracking your full competitive set in more depth is part of the paid product launching soon; free users get first access.

One competitor, watched for you.

Takes 30 seconds to set up.

Completely Free · No credit card required